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By Monica Paul, Marcomtec Group

CIO Maquiaveli and the Mobile Strategy…

They must also remember that the mobile devices belong to the employees whose freedom and privacy must be respected.

Thereof they need to have a consensus regarding the needs of both enterprise’s and individuals. Along with all these challenges, BYOD enables companies to reap plenty of benefits, like the reduced expenses in mobile devices, not to forget the employee’s productivity and satisfaction.

So the sooner IT gets a Mobile Strategy, the more secure and the better prepared they will be to excel in the increasingly competitive 7/24 business environment; while mobility is not new to the companies, many of them still don’t have a strategy and policies in place. Instead the go ad hoc as the demands pop up, but this is not the best idea. Same as with most issues, having clear rules make things simple for everyone, like they say “Things clear and long friendships”.

While CIOs and IT Managers may agree BYOD affect their companies, experts like Gregg Lalle, Worldwide Sales Director in LabTech Software, Luis Enrique Guillen, Director in GUIAR and Mark Charleton, Director in Blue Solutions agree that developing a mobile strategy is still the big bottle neck at enterprises. These experts facing challenges in three different world regions, gave us their hints and best practices to come to the correct mobile strategy for each enterprise, considering that each one is a unique case to be taken in a particular way; so the first advice is to take the templates and best practices suggested and adapt them to each CIOs’ and organization’s particular needs.

Some CIOs and IT Managers find the creation of a mobile strategy a daunting task; but breaking it down into chunks than can be undertaken in a parallel way by small teams, makes it much manageable. Actually CIOs must not do it alone; a good mobile strategy and policy needs input from the different areas in the organization including finance, sales, marketing, HR, legal, operations, etc. Having some surveys regarding their needs and priorities would help realizing the status of each department.

Once this input is collected, the suggestion is to determine priorities based on needs, budget, effort, and return of investment. In addition CIOs and IT Managers need to consider performance issues, scalability, and security at every decision making level. Employees may suggest applications they are already using; so another task would be to evaluate these suggested solutions; this may help them to set up faster the mobile strategy; hence, not all the applications have to be developed internally. There are cloud solutions like ‘HootSuite’ for example, that may be used by marketing to manage the social media in a mobile secure and controlled environment.

Our experts agreed that additional key elements of a mobile strategy include:

  • Build up the list of supported applications, devices, and operating systems.

  • CIOs and IT Managers are the ones to decide which mission-critical applications are the priority as well as the development and deployment order.

  • The key users are typically the management executives, marketing and sales; so a list of applications for them to have the information and agile operation must prioritize.

  • CIOs and IT Managers should evaluate and approve external applications to be purchased or contracted as cloud, secure and compatible with the internal mobile strategy and policies

  • Typically email and calendar access on a variety of OS would satisfy the majority of employees; in addition, IT departments need to determine their own service level agreements (SLAs) for supporting different devices and events.

  • CIOs together with the company’s management would need to set up policies in orchestra with the HR and legal managers; always considering the agreement with the BYOD devices owners

These considerations and decisions are specific to each organization and while there may be generic guidelines available which are a good place to start, each organization needs to tailor them to its specific needs and circumstances.

to be continued…

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